How safe is Google revenue?

Posted in Uncategorized on Nov 19, 2005

Gadgetopia is joining FM Publishing network of sites and I thought that the reasons behind it, as described in their announcement, were very interesting: “Google Adsense has tanked”. The reason as to why is not clear but it this starts to become a trend, this could pose a threat to Google’s one and only revenue stream, click-through advertisement tight to search. In today’s Web 2.0 world. this is viewed as the most efficient way for companies to spend their advertising money, much like in Web 1.0 Double Click’s banners was. So if click through starts declining and advertisers start looking for alternatives, this could create a serious issue for Google.
Interestingly, Henry Blodget is reporting the opposite after an informal poll.

CD

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    I am the director for Internet and Multimedia for Telefónica R&D, based in Barcelona where I managed their R&D center. I have been a bit all over the place for the last 15 years, specially in Tokyo, my favorite town, and finally came back in mid 2006 to my home town. I like everything that has to do with the Internet, computers, software and gadgets, not just the geeky aspect but also the business side. I also love reading (business essays mainly) and TV series and movies as well as having a good dinner and night out with my friends.

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