The Ciberpais effect

Posted in Uncategorized on Jan 26, 2008

In the web, there is something known as a the "digg effect". It means that one of your blog posts gets  lots of diggs and makes it to the digg home page, suddenly you see a huge increase in traffic. I was having dinner with Pablo and both have just experience what I now call the "Ciberpais" effect. We got  Bgb telefonica001 (Large)featured in an article in El Pais section El Ciberpais and we have both experience a huge growth in traffic since the article mentioned our blogs and web sites and provided the URLs. I am in the middle of migration my blog from carlosdomingo.blogs.com to www.unpocodetodo.com (the article mentions the title of my blog and provides the new URL at the end). Since a vanity Google search on my name provides my old blog as the first hit (my new one comes 6th at the moment, I see this changing quickly), I have actually experience large traffic growth in both URLs. So an interesting new local phenomenon.

Anyway, since I am talking about the article, let me self quote me (in Spanish) since I love this sentence that Tomas picked for the article: " Telefónica es una multinacional que no puede contentarse con ser una fast-follower, un segundón que hace seguidismo diligente de lo que inventan otros. Tiene que liderar la innovación y sabe que ha de contar con gente nueva que se ha enfrentado a otras culturas, mezclar perfiles, que haya nuevas ideas, que no castigue el fracaso cuando se toman riesgos…"

Another funny anecdote that happened tonight with Pablo is that after dinner we went to a bar and had a very heated discussion about whether in Imagenio you should move more processing and intelligence to the network or you should enhance the processing and storage power of the set top boxes. This is a very interesting discussion that I should write about when I get some time. While having this discussion, a guy approached us and asked why we were talking about Imagenio and we said that we work at Telefónica R&D and were involved with the product so we were having a discussion about their future (yes, Pablo and I are true weeks that go out drinking on a Friday night and ignore all the girls around and discuss about the future of Imagenio). Then the guy recognized Pablo and mentioned his name so I asked him why he knew Pablo. "Because I work at Telefónica R&D Barcelona" he said so I asked whether he also knew me. He first said no and then it took him a while to realize who I was and recognize me. Apparently because I was wearing jeans and a jumper and not a suit and a shirt like at work he just did not recognize at first….

 

CD

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    I am the director for Internet and Multimedia for Telefónica R&D, based in Barcelona where I managed their R&D center. I have been a bit all over the place for the last 15 years, specially in Tokyo, my favorite town, and finally came back in mid 2006 to my home town. I like everything that has to do with the Internet, computers, software and gadgets, not just the geeky aspect but also the business side. I also love reading (business essays mainly) and TV series and movies as well as having a good dinner and night out with my friends.


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